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32+ oeuvres 3,940 utilisateurs 61 critiques 5 Favoris

A propos de l'auteur

Guy Kawasaki was born in Honolulu, Hawaii on August 30, 1954. He received a BA in psychology from Stanford University and an MBA from UCLA. He was the chief evangelist of Apple. He is the co-founder of Alltop.com and a founding partner at Garage Technology Ventures. His has written ten books afficher plus including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. (Bowker Author Biography) afficher moins
Crédit image: Image via Wikipedia, (c) Dave Sifry

Œuvres de Guy Kawasaki

The MacIntosh Way (1990) 248 exemplaires
Selling the Dream (1991) 230 exemplaires
The Computer Curmudgeon (1992) 30 exemplaires
Wise Guy: Lessons from a Life (2019) 26 exemplaires
Database 101 (1991) 6 exemplaires

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APE: Author, Publisher, Entrepreneur-How to Publish a Book is Guy Kawasaki’s new self-published ebook on, well, self-publishing and ebooks. The book opens with a short narrative about Kawasaki requesting 500 ebook copies of Enchantment from a traditional publisher, who was unable to smoothly complete such a seemingly-simple request. Penguin didn’t handle ebooks, and Apple suggested buying and scratching off 500 gift cards and entering 500 redemption codes into the App store. If that’s the best publishers could do for the author of a New York Times bestseller, Kawasaki thought, it might be time to think about a different model, like self publishing.

APE is overwhelmingly a guide to the world of self-publishing, but large sections of the book are thoughtful meditations on the nature of publishing, on defining oneself as an author, and what makes a successful book. One doesn’t need to fully agree with everything Kawasaki says in order to enjoy his thoughts on reading, writing, and publishing.

Read the rest
… (plus d'informations)
 
Signalé
TheFictionAddiction | 9 autres critiques | May 8, 2022 |
OK, so I'm sort of like an Orc reading the Ranger's manual for this one, so not the target audience, but I've seen these ideas put into action and felt the effects, so I'm going to say there is really a good deal of very serious advice here, presented in a light seeming soufflé. But could a sever weighty telling demonstrate enchantment?
 
Signalé
quondame | 13 autres critiques | Feb 10, 2021 |
If you are interested in getting a jump on using social media for your business or non-profit, I would strongly recommend The Art of Social Media: Power Tips for Power Users* by Guy Kawasaki and Peg Fitzpatrick. The authors have put together a book that is part to-do list and part resource guide. This should be your quick start guide. READ MORE… (plus d'informations)
 
Signalé
skrabut | 9 autres critiques | Sep 2, 2020 |

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Œuvres
32
Aussi par
8
Membres
3,940
Popularité
#6,418
Évaluation
½ 3.7
Critiques
61
ISBN
119
Langues
8
Favoris
5

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