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Fashion Photography Next

par Magdalene Keaney

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Here is an exciting new survey of more than 30 young photographers from 14 countries who will have a pivotal role in shaping the fashion of the future. From Axel Hoedt's bold graphic experimentation and fascination with traditional costume, to the colour-saturated, hyperreal images by Daniel Jackson, or the cool, neutral aesthetic of Hanna Putz's photographs, the work is diverse, striking, sometimes shocking, but, like all great photography, utterly memorable. Unlike recent books on fashion photography, which inevitably bring together the established names whose work already appears widely in international fashion magazines, this book embraces the fashion worlds obsession with freshness and youth: it looks beyond what is now and showcases what comes next. An introduction by the author and texts on each photographer are also featured.… (plus d'informations)
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I didn't want to read this book. I just wanted to look at pictures. I almost had a chance to ditch the book after the introduction...it was just awful. I was just was going to look at the pictures and not read the text but I did both. If you look at Vogue (America) the fashion shoots seem to fall in a ruttish pattern. What worked in an October photo spread is carried over the next month. W does great with their photo spreads and that was the basis for looking for something new, fresh and different in fashion photography. This book did not disappoint. Most of the photographers are non American, and some still use film. Their work is challenging. Their work causes you to look at the image and understand what the photographer is presenting, keeping the clothes, and models as secondary. Some famous models do appear in this book yet their images are items I have not seen. Books like this are taken for granted when it comes to reading. I hope people will expand what their view of a book and stretch, like these photographers do see books and fashion photography in a different light.
Note: Their is a further reading section at the end of the book. ( )
  seki | Jan 29, 2016 |
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Here is an exciting new survey of more than 30 young photographers from 14 countries who will have a pivotal role in shaping the fashion of the future. From Axel Hoedt's bold graphic experimentation and fascination with traditional costume, to the colour-saturated, hyperreal images by Daniel Jackson, or the cool, neutral aesthetic of Hanna Putz's photographs, the work is diverse, striking, sometimes shocking, but, like all great photography, utterly memorable. Unlike recent books on fashion photography, which inevitably bring together the established names whose work already appears widely in international fashion magazines, this book embraces the fashion worlds obsession with freshness and youth: it looks beyond what is now and showcases what comes next. An introduction by the author and texts on each photographer are also featured.

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