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50 High-Impact Speeches and Remarks: Proven Words You Can Adapt for Any Business Occasion

par John Kador

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A leader's sourcebook of ready-to-use speeches for any occasion Effective leaders must be able to speak to groups of employees in ways that motivate, inspire, and challenge. 50 High-Impact Speeches and Remarks is a sourcebook of proven speeches successful business leaders have used to rally their troops at a sales conference, carefully announce a major change or restructuring, or celebrate an important achievement. Each speech has been edited to make it easy to adapt and customize to suit any organization. Leaders will find the powerful, inspiring, and diplomatic words they need to: Challenge people to do their best work Congratulate the workforce after a successful quarter or year Announce a round of layoffs Inspire the organization with a new direction or strategy Ask employees to cut costs Deliver congratulations for a retirement… (plus d'informations)
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Public speaking has never been more important. The ability to deliver a well written speech is one of the most effective measures of a leaders’ ability. The ability to motivate, spire, console, rebut and address the eventualities of everyday life in a forthright and honest manner will mold their futures.

This speech collection offers unusual insight into the speechwriter’s art. No speaker who aspires to greatness should be without it.

Using 50 speeches as a model, the reader is provided proven presentations. By providing a running rhetorical commentary on the techniques of the speech, John Kador, a professional speechwriter, illustrates the art and science of effective speechwriting. Adapt the models to your style, but follow the rules. This book contains the wisdom and experience of more than 25 professional speechwriters

I have the good fortune to have a speech I wrote included. While it is tempting to criticize the commentary on my edited text, it is pointless. The lessons are invaluable to the reader.

To paraphrase the showman P. T. Barnum speaking to reporters, “write what you will, just spell my name correctly.”

Being included in this collection is an honor. ( )
  PointedPundit | Mar 26, 2008 |
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A leader's sourcebook of ready-to-use speeches for any occasion Effective leaders must be able to speak to groups of employees in ways that motivate, inspire, and challenge. 50 High-Impact Speeches and Remarks is a sourcebook of proven speeches successful business leaders have used to rally their troops at a sales conference, carefully announce a major change or restructuring, or celebrate an important achievement. Each speech has been edited to make it easy to adapt and customize to suit any organization. Leaders will find the powerful, inspiring, and diplomatic words they need to: Challenge people to do their best work Congratulate the workforce after a successful quarter or year Announce a round of layoffs Inspire the organization with a new direction or strategy Ask employees to cut costs Deliver congratulations for a retirement

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