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Listen in as Paul Hawken explores:

THE IDEA: If people snicker at your idea, you're probably on the right track.

RISKS: The purpose of business is not to take risks - but to get something done.

CAPITAL: For a small business, too much money is worse than too little.

PROBLEMS: Problems are a part of every business. They are actually opportunities in disguise.

Here is a detailed, revolutionary guide which explains how to: START YOUR OWN BUSINESS, CHOOSE A PRODUCT OR A SERVICE TO SELL, KEEP A GROWING BUSINESS HEALTHY. For anyone interested in business today, here is the program that spells out the principles of success in a whole new economic climate!