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Console Wars: Sega, Nintendo, and the Battle that Defined a Generation

par Blake J. Harris

Autres auteurs: Voir la section autres auteur(e)s.

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4931649,677 (3.58)1
"A mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the videogame industry--in development as a feature film from Sony PicturesIn 1990, Nintendo had a virtual monopoly on the videogame industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of Tom Kalinske, a former Mattel executive who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless, David-and-Goliath showdown with Nintendo. Little did he realize that Sega's success would create many new enemies and, most important, make Nintendo stronger than ever.The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and school yards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan.Based on more than two hundred interviews with former Sega and Nintendo employees, Console Wars is the tale of how Tom Kalinske miraculously turned an industry punch line into a market leader. Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry"--"In the tradition of The Accidental Billionaires and Moneyball, a behind-the-scenes business thriller about how the small, scrappy Sega, led by one unlikely visionary, took on the juggernaut Nintendo and changed the face of entertainment"--… (plus d'informations)
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» Voir aussi la mention 1

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I'm just 15% in, but I'm willing to give it a 5 star rating right away. Funny, edgy, informative, fast paced. It's great. ( )
  paarth7 | May 6, 2023 |
There's two important points to make about this book:.

1. Harris is a good writer. His research and narrative work effortlessly guide you through six or so years of epic change.
2. Consoles just have no soul. Harris and his principal sources seem to never question how ultimately the console industry boils down to marketing brinksmanship and how hollow that makes the entire endeavour.

Maybe this isn't really Harris' fault, but the world of 80's-90's consoles (and probably still today) is so hopelessly full of corporate hagiography that we're led to believe everyone previously fabulously rich executive is a genius in this emerging world of video games. Tom Kalinske, Sega of America's president and Harris' messiah in a suit, is treated like a trailblazer for what--thirty years later--really just amounts to edgelord marketing. It's a weird lens on the industry that seems to gloss over how commodified and exploitative these same suits made their arena.

There are no creatives here. This isn't Masters of Doom or any other history of the creative rise of video games, but rather the celebration of corporate gaming. Even Sega's rise is ultimately depressing in that context. Console Wars is a great history... it's just that it's a documentation of the most banal process of extracting wealth from games rather than any form of creativity beyond ad-wizardry. ( )
  Kavinay | Jan 2, 2023 |
I usually can't stand novelized non-fiction book, with dialogue and the like. So I was disappointed to discover it was this kind of book. And the "scenes" early on were so cheesy. I almost gave up, but then the author sort of calmed down and managed to deliver a fairly compelling read, albeit I have no idea how close to the facts it actually is, especially since I listened to the audiobook so have no idea how well things were documented. The narrator of which by the way, Fred Berman, is flat out brilliant, and was a factor in sticking with the book. He managed to very subtly (unlike many narrators) change his voice so that you knew which character was speaking even before the book said so.

It was a decent look at an interesting era in gaming, the era that I grew up in, and also illustrates how fine a line it can be in business between success and failure. ( )
  usuallee | Oct 7, 2021 |
I remember getting a Nintendo for Christmas in the late 80s and it shaping my entire childhood. Later on I'd go onto to get a Super Nintendo, a Genesis and a Playstation before heading to college and eventually buying any system I wanted. The systems that truely shaped my gaming experience were, without a doubt NES, SNES and PSX.

Console Wars goes into the history of Nintendo, Sega and Sony with the rise of the console industry in America. Having been a kid at the time, I did't know show much of an underdog Sega was at the time -- and how badly managed Sega was in Japan. Nintendo had it's problems as well. The story behind the creation of Donkey Kong Country was amazing and made me surprised the game even got made -- better yet that it was (possibly) the best game for that system. ( )
  adamfortuna | May 28, 2021 |
Bom livro. Fica piegas e floreado em alguns momentos, com emoções e pensamentos imaginados para as pessoas, mas não deixa de passar os fatos. A tradução peca por ser literal demais às vezes, para um livro que utiliza muitas expressões idiomáticas - dá pra perceber de onde veio a expressão original em inglês - poderia ter havido mais adaptação. ( )
  ladyars | Jan 4, 2021 |
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» Ajouter d'autres auteur(e)s (6 possibles)

Nom de l'auteurRôleType d'auteurŒuvre ?Statut
Blake J. Harrisauteur principaltoutes les éditionscalculé
Berman, FredNarrateurauteur secondairequelques éditionsconfirmé
Goldberg, EvanAvant-proposauteur secondairequelques éditionsconfirmé
Rogen, SethAvant-proposauteur secondairequelques éditionsconfirmé

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For Katie, the girl with the shiny eyes
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PROLOGUE

In 1987, Tom Kalinkse was at a crossroads.
1.

THE OPPORTUNITY


Tom Kalinske had a secret.
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"A mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the videogame industry--in development as a feature film from Sony PicturesIn 1990, Nintendo had a virtual monopoly on the videogame industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of Tom Kalinske, a former Mattel executive who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless, David-and-Goliath showdown with Nintendo. Little did he realize that Sega's success would create many new enemies and, most important, make Nintendo stronger than ever.The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and school yards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan.Based on more than two hundred interviews with former Sega and Nintendo employees, Console Wars is the tale of how Tom Kalinske miraculously turned an industry punch line into a market leader. Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry"--"In the tradition of The Accidental Billionaires and Moneyball, a behind-the-scenes business thriller about how the small, scrappy Sega, led by one unlikely visionary, took on the juggernaut Nintendo and changed the face of entertainment"--

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