Based on the largest, most representative sample of television content ever evaluated in a single research project, this volume offers a meaningful commentary on the issue of violence on television in the United States. The book includes: a content analysis of violence in television series, films, daytime television, children′s programmes and music videos; research on violence in documentary and current affairs programmes; studies of how ratings and content advisories are being used on television and the role they play in the viewing decisions of children; and the effectiveness of anti-violence public service announcements and educational initiatives presented by the television industry.