Joel Kurtzman (1947–2016)
Auteur de MBA in a Box: Practical Ideas from the Best Brains in Business
A propos de l'auteur
Joel Kurtzman is chairman of the Kurtzman Group, a consulting firm.
Œuvres de Joel Kurtzman
Common Purpose: How Great Leaders Get Organizations to Achieve the Extraordinary (2010) 34 exemplaires
The Death of Money: How the Electronic Economy Has Destablized the World's Markets and Created Financial Chaos (1993) 29 exemplaires
Global Edge: Using the Opacity Index to Manage the Risks of Cross-border Business (2007) 10 exemplaires
Thought Leaders: Insights on the Future of Business (Jossey Bass Business and Management Series) (1997) — Directeur de publication — 9 exemplaires
Political and institutional issues of the new international economic order (1981) — Directeur de publication — 3 exemplaires
Crown of flowers 2 exemplaires
Étiqueté
Partage des connaissances
- Nom légal
- Kurtzman, Joel Allen
- Date de naissance
- 1947-06-25
- Date de décès
- 2016-04-06
- Sexe
- male
- Nationalité
- USA
- Lieu de naissance
- Los Angeles, California, USA
- Lieu du décès
- Concord, Massachusetts, USA
- Professions
- Economist
Editor-in-Chief (Harvard Business Review)
novelist - Organisations
- Milken Institute
Membres
Critiques
Vous aimerez peut-être aussi
Auteurs associés
Statistiques
- Œuvres
- 22
- Membres
- 237
- Popularité
- #95,614
- Évaluation
- 2.9
- Critiques
- 6
- ISBN
- 37
- Langues
- 4
Anyway, MBA in a Book is divided into 10 chapters: Innovation; Sustainability; Finance; Strategy; Managing; HR; Leadership; Marketing; Communication; Other Concepts (these titles are not literal – they reflect the content). I have found that some parts are more insightful, such as Management and Strategy, while other, such as Leadership and Communication are a bit shallow.
Nevertheless, the chapters I enjoyed most were the opening (Innovation), where the author, Joel Kurtzman, emphasizes the need of refining and improving the product or service the company sells. It has to be prepared for a very long learning curve in order to evaluate customer needs as the market never sleeps.
The other essay, which was very reflective, was about BSC strategy (Balanced Scorecard) – a dashboard of various of KPIs (Key Performance Indicator). In my career, I have seen many of BSCs, and most of them contained hundreds of KPIs. Once, when I joined a new business unit I got to know about a BSC (weekly!) printed as a 100-page book showing a plethora of financial and customer-related KPIs. The new board member was... (if you like to read my full review please visit my blog: https://leadersarereaders.blog/2018/11/19/mba-in-a-book-mastering-business-with-...… (plus d'informations)