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Chargement... Design (Tom Peters Essentials) (édition 2005)par Tom Peters (Auteur)
Information sur l'oeuvreDesign (Tom Peters Essentials) par Tom Peters
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Inscrivez-vous à LibraryThing pour découvrir si vous aimerez ce livre Actuellement, il n'y a pas de discussions au sujet de ce livre. Desde Leader Summaries recomendamos la lectura del libro Diseño, de Tom Peters. Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: marketing y ventas, atraer y retener a los clientes. En el siguiente enlace tienes el resumen del libro Diseño, Diseño: diferencia principal entre el amor y el odio a una empresa, producto o servicio: Diseño The book introduces interesting ideas about leveraging design of a product, service, or system to remain competitive in the marketplace. It stresses the fact that customers are moving into a new era of being attracted to simple, clear, and beautiful designs. They’re attracted by unique brands, remarkable experience of a company’s offering. It is no more the era of product or service quality and functionality that guarantees customers’ loyalty and retention. However, such ideas and concepts could’ve been presented in much simpler piece of writing. I found it difficult to understand many paragraphs in the book which I felt considered only readers of American origin/culture, and which make it difficult for foreigners to understand its writing style; needless to mention the complex or exaggerated phrases and vocabulary used to present the ideas. Well, I won’t say that I recommend the book for you to read, but rather I recommend the ideas and concepts that Tom Peters introduces and instills thru the book. aucune critique | ajouter une critique
Design is about passion, emotion and attachment and it must be at the heart of every business. Discover why design is the Number 1 determinant of whether a product or service stands out. Perceptive, provocative and inspiring ideas to transform the way you work, this is your crucial guide to design to help you reinvent your business from management guru Tom Peters. Aucune description trouvée dans une bibliothèque |
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Google Books — Chargement... GenresClassification décimale de Melvil (CDD)658.406Technology Management and auxiliary services Management Executive Managing ChangeClassification de la Bibliothèque du CongrèsÉvaluationMoyenne:
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A borrowed book can't get my usual packet (or two) sticky note treatment. I'm going to get my own copy soon and read it again...and again. And flag my notes on the pages...I stopped taking them externally early in this very short book because I was pretty much copying every snippet.
Great stuff. ( )