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Chargement... La estrategia del oceano azul/ Blue Ocean Strategy (Spanish Edition) (original 2005; édition 2008)par W. Chan Kim (Auteur), Renee Mauborgne (Auteur)
Information sur l'oeuvreStratégie Océan Bleu : Comment créer de nouveaux espaces stratégiques par W. Chan Kim (Author) (2005)
   Actuellement, il n'y a pas de discussions au sujet de ce livre.   ) Jacquie_S | Oct 1, 2023 |  1. “Blue oceans in contrast, are defined by untapped market space, demand creation, and the opportunity for highly profitable growth.” (Kim p. 4). Find an untapped market space in creating original and unique works especially in poetry that speak truth to power and is honest and moving in its rendition of speak for itself alone. 2. “In blue oceans, competition is irrelevant because the rules of the game are waiting to be set.” (Kim p. 5). Set the rules of the game for your works such as in depth reading, research, and writing and citing your work along the way. Work well with others regardless of how they view your work. Write poetry that is beautiful and unique in your own way. Don’t look at other people’s works or poetry. Write from the heart and dig deep into your characters and the stories they want to tell. Read widely across different disciplines and areas. Biggest Takeaway : Life is too short to not create something beautiful. Remember to create joy in every company you work with because happiness and inner contentment in business life and work life are essential for creating a unique and vital company that stand out in terms of respect and giving back to the communities they serve. Quote in Summary : « Create works with joy and appreciate the simple moments of working so that you grow in time and you let your work stand out above excellent in the way you deal with unique ways of sharing your first love : poetry. » ( ) Kaianna.Isaure | Feb 1, 2023 | ) octal | Jan 1, 2021 |  )1  jwilker | May 23, 2018 | aucune critique | ajouter une critique
Prix et récompenses
The global phenomenon that has sold 3.6 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents-now updated and expanded with new contentIn this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"-untapped new market spaces ripe for growth. Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help! My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one - Alignment, Renewal, and Red Ocean Traps - that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space-and making the competition irrelevant. To learn more about the power of blue ocean strategy, visit blueoceanstrategy.com. There you'll find all the resources you need-from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a succ Aucune description trouvée dans une bibliothèque |
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 Google Books — Chargement...GenresClassification décimale de Melvil (CDD)658.802Technology Management and auxiliary services Management Of MarketingClassification de la Bibliothèque du CongrèsÉvaluationMoyenne: (3.77)
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